PORTFOLIO
EXPERIENCE
MARKETING + BRAND STRATEGY
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• Who you are as a designer
• Your values and creative priorities
• Your positioning and value proposition
• Your ideal clients
• Your competitive landscape
• Your long-term visionThis is where your voice sharpens.
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• Messaging and tone
• Visual direction and brand mood
• Customer journey and touchpoints
• Content pillars and strategic expression
• Experience standardsYou receive conceptual creative direction — not finished assets — so your collaborators can execute from clarity instead of guesswork.
This is where your brand becomes cohesive.
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• Personal presence and creative authority
• Creative blocks and patterns
• Boundaries and support systems
• Team alignment and collaborators
• Budgeting and growth priorities
• A 90-day activation planThis is where identity turns into momentum.
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Item description
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Item description
INTERIOR DESIGN
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• Who you are as a designer
• Your values and creative priorities
• Your positioning and value proposition
• Your ideal clients
• Your competitive landscape
• Your long-term visionThis is where your voice sharpens.
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• Messaging and tone
• Visual direction and brand mood
• Customer journey and touchpoints
• Content pillars and strategic expression
• Experience standardsYou receive conceptual creative direction — not finished assets — so your collaborators can execute from clarity instead of guesswork.
This is where your brand becomes cohesive.
-
• Personal presence and creative authority
• Creative blocks and patterns
• Boundaries and support systems
• Team alignment and collaborators
• Budgeting and growth priorities
• A 90-day activation planThis is where identity turns into momentum.
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Item description
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Item description
ART DIRECTION
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![A wooden table with an open book, a glass of water on a round wooden coaster, and two stacked books titled 'The Kinfolk Table' and 'Studio Ko'.]()
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![Arrangement of various natural materials including stone, wood, and paper on a wooden surface, with almonds scattered nearby.]()
New List Item
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![A woman walking barefoot in a bright, modern kitchen with white cabinets, a marble countertop, and a large window showing greenery outside.]()
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![A top-down view of a light wood surface with a small beige ceramic bowl containing green sprigs, and a white vase with a narrow neck, holding white flowers, with some flowers and sprigs scattered around.]()
LABRA CONCEPT | MATTEW MCCORMICK
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![Elegant bathroom with a black bathtub, large window with shutters, framed artwork, striped ottoman with stacked books, and a modern glass chandelier.]()
LABRA CAFE CONCEPT | MATTHEW MCCORMICK
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![Modern white kitchen with light wood flooring, gold accents, and minimalist decor, including a white island, cabinets, and a hanging gold geometric chandelier.]()
LABRA CONCEPT | MATTHEW MCCORMICK
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![A cozy bedroom with a large bed, dark green walls, and a large window with white curtains. The bed is decorated with multiple pillows and a beige blanket. Beside the bed is a nightstand with a beige lampshade. There's a upholstered bench at the foot of the bed with a book and blanket on it. The room has framed artwork on the walls and various picture frames on the floor, along with a patterned area rug.]()
New List Item
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![A man walking on a brick sidewalk past a building's entrance, holding a coffee cup, with a partial sign that reads 'NEIGH.']()
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![A man wearing glasses, a dark jacket, and a light shirt is shopping in a clothing store, holding a coffee cup while looking at a shelf with small bottles. The store has clothing hanging on racks and accessories on display.]()
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![Minimalist home office with wooden wall panels, large rectangular window showing trees outside, two black chairs with beige cushions, a white desk with books and a small potted plant, and modern hanging pendant lights.]()
New List Item
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![Modern interior of a building with stone and wood surfaces, a light fixture on a wooden wall, and an opening leading to a foggy outdoor landscape with trees.]()
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![A man with glasses, wearing a turtleneck, is lounging on a dark leather sofa with his feet resting on a coffee table, holding a mug, and smiling in a cozy living room.]()
CASCADIA CONCEPT | MATTHEW MCCORMICK
BRAND PHOTOGRAPHY
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![A man sitting alone at a round table with a beige tablecloth in a dimly lit room, reading a magazine or book, with a black plate on the table, a shelf with several binders and books in the background, and a hanging lamp overhead.]()
CASCADIA CONCEPT | MATTHEW MCCORMICK
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![A man inside a rustic shop or cafe, holding a coffee cup, looking to the side, with shelves of bottles and products on the wall behind him, and a tablet or sign displaying text about a new product.]()
New List Item
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![Interior view of a kitchen with dark wall and teal cabinetry, decorated with two floral vases and a wall-mounted light fixture, with a wooden table holding a plant and a striped napkin.]()
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![A woman with long blonde hair wearing a patterned dress is kneeling next to a potted plant with white flowers in a dimly-lit room. There's a large mirror reflecting a bed with pillows and a bedside lamp in the background.]()
LABRA CONCEPT | MATTEW MCCORMICK
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![A bathroom with a freestanding bathtub, a window with shutters, framed artwork on the wall, a chandelier hanging from the ceiling, and a striped stool with books on top.]()
LABRA CAFE CONCEPT | MATTHEW MCCORMICK
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![A modern kitchen with white cabinets, a farmhouse style island with a small potted plant, and a gold geometric chandelier hanging from the ceiling.]()
LABRA CONCEPT | MATTHEW MCCORMICK
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![A cozy bedroom with a large bed featuring white and beige bedding, dark green pillows, and a golden metal frame. There is a beige upholstered bench at the foot of the bed, a patterned area rug, nightstands with lamps, and framed artwork on the dark green walls. A door with glass panes leads to a balcony or outdoor space.]()
New List Item
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![A man walking on a brick sidewalk, holding a coffee cup, passing by a building entrance with a sign that says 'NEIGHBOUR'.]()
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![A man with glasses and a beard standing in a retail store, holding a yellow cup, surrounded by clothing racks and shelves with small bottles.]()
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![Minimalist home office with wood-paneled wall, large window overlooking trees, black desk with two chairs, modern pendant lights, and simple decor.]()
New List Item
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![Minimalist interior with a concrete staircase, wooden walls, and a large window showing trees outside; a modern wall-mounted light fixture hangs on the wall.]()
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![A man sitting on a dark leather couch, relaxing with a mug in his hand, smiling, in a living room with beige curtains and a side table in the background.]()
CASCADIA CONCEPT | MATTHEW MCCORMICK
INTERIOR DESIGN CONCEPTS
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![Minimalist interior with a curved staircase, modern chandelier, and a large window with trees outside]()
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![Modern minimalist living room with two armchairs, a side table, a coffee table with vases and books, a stone wall, and a fireplace.]()
LABRA CONCEPT | MATTEW MCCORMICK
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![Minimalist lounge with beige cushioned bench, round concrete tables, cylindrical stools, wall-mounted lights, and a wooden lattice wall on the left.]()
LABRA CAFE CONCEPT | MATTHEW MCCORMICK
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![A modern kitchen with a beige stone countertop, a bronze faucet, and a brown backsplash. The kitchen has white walls and minimalistic decor.]()
LABRA CONCEPT | MATTHEW MCCORMICK
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![Modern kitchen with a large concrete island, black stools, a dark wood wall, and a black vase with greenery, next to a large window showing trees outside.]()
New List Item
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![Modern kitchen with marble island, black and beige cabinetry, pendant lights, and large window showing trees outside.]()
New List Item
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![View of a modern room through a window, with a wooden wall outside, surrounded by green plants and foliage in the foreground.]()
New List Item
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![A minimalist interior with a large, rough-textured stone table in the foreground, a dark textured wall with two doorways in the background, and decorative stone sculptures to the right, with suspended pendant lights hanging from a concrete ceiling.]()
New List Item
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![Indoor staircase with black marble steps, curving white handrail, modern pendant light with hanging globes, sheer curtains near window with natural light and foliage outside.]()
CASCADIA CONCEPT | MATTHEW MCCORMICK
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![Minimalist home office with wooden wall accents, large window overlooking trees, black desk with books and desk lamp, two black chairs with beige cushions, pendant lights hanging from ceiling.]()
New List Item
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![Modern interior space with wooden walls, concrete steps, and large window showing trees outside.]()
New List Item
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![A minimalist bedroom with a bed dressed in neutral-colored bedding, a small side table with books, a hanging pendant light, large windows, and light wood flooring.]()
CASCADIA CONCEPT | MATTHEW MCCORMICK
PHOTOGRAPHY
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![Minimalist interior with a spiral staircase, modern black chandelier with hanging bulbs, large window with natural light, and neutral-toned walls and flooring.]()
New List Item
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![Modern interior with minimalistic furniture, featuring two armchairs (one white and one rust-colored), a black side table, a marble fireplace, and abstract wall art.]()
LABRA CONCEPT | MATTEW MCCORMICK
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![Minimalist interior with beige sofa, white round tables and stools, wall-mounted lights, and wooden partition on the left.]()
LABRA CAFE CONCEPT | MATTHEW MCCORMICK
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![Modern kitchen with a minimalist design, featuring a dark brown backsplash, a sleek gold faucet, and a light-colored speckled stone lower cabinet.]()
LABRA CONCEPT | MATTHEW MCCORMICK
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![Modern kitchen with a large marble island, three black barstools, dark wood wall cabinets, a black vase with green foliage, a large window with a view outside, and a hanging artistic light fixture.]()
New List Item
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![Modern kitchen with dark wood cabinets, beige upper cabinets, grey backsplash, white marble island, dark wood flooring, two pendant lights, and a large window showing greenery outside.]()
New List Item
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![View through a window of a modern interior room with chairs, pendant rings, and a dark coffee table, surrounded by lush green plants and trees outside.]()
New List Item
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![Minimalist interior space with a large rough stone counter, pendant lighting, and abstract sculptures, featuring a concrete floor and dark textured walls.]()
New List Item
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![Modern staircase with black and gold marble steps, curved white wall, hanging spherical light fixtures, large window with sheer curtains, and shadows from natural light.]()
CASCADIA CONCEPT | MATTHEW MCCORMICK
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![Minimalist home office with wooden accents, two black chairs with beige cushions, a black desk, a white desk lamp, books, and large windows showing greenery outside.]()
New List Item
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![Modern interior with wooden and concrete surfaces, stairs leading up to a large window showing trees outside, and a wall-mounted light fixture.]()
New List Item
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![A minimalist bedroom with a beige upholstered bed, neutral-colored bedding, a small modern side table, a hanging wall light, and large windows revealing a bright outdoor scene.]()
CASCADIA CONCEPT | MATTHEW MCCORMICK
Hello, World!